• Focused on increasing income for farmers and processors by promoting certified agricultural produce
  • Enabling entrepreneurs with digital tools for seamless and scalable implementation of standards, fostering ease of adoption.
  • Aiming to boost Indian exports, particularly in premium market segments, thus contributing to economic growth.
  • Mitigating the impact of agriculture on climate change.
  • Prioritizing the production of safe and certified food.
  • Directing efforts towards achieving UN SDGs objectives.